I like beer. And I like Japanese things. Therefore, it’s really not surprising to discover that I have a weakness for Japanese beer. Japanese beer tends to have a slightly lower alcohol content than other “beer-y” countries (see, Germany), and has a generally sweeter taste, very low on the hops. In short, it’s delicious.
One of my favorite Japanese beers is Hitachino Nest, a brand made by Kiuchi Brewery in Honshu, Japan. Not only is their beer extremely yummy, but their packaging is both adorable and hip in that retro, 70′s appeal sort of way. The iconic owl that adorns their bottles is easy to spot, and feels both traditional and urban all at once. His playful image makes what might be considered a strange, foreign beer both inviting, humorous and familiar.
Though it looks far from being done, I like what I see happening at . In the meantime, you can grab your Hitachino at a local quality liquor store near you. KAMPAI!
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